Conference Brand Experience
(kinetic system)

A conference serves as a formal gathering of individuals, typically comprising professionals, experts, or enthusiasts, convening to delve into discussions, share insights, and exchange ideas centered around a specific topic or related subjects. These gatherings vary in scale, ranging from intimate meetings to large-scale events hosting hundreds or even thousands of participants. They act as pivotal platforms for networking, disseminating knowledge, fostering collaboration, and nurturing professional development.

Key components of conferences often include keynote addresses, panel discussions, presentations, workshops, and interactive sessions. They may be organized by academic institutions, professional associations, businesses, or government bodies, covering a wide array of fields including science, technology, business, education, healthcare, among others. The core objectives of conferences are to facilitate the exchange of insights, and stimulate dialogue.

Conferences offer an opportunity for individuals to learn, collaborate, and engage actively. A defining feature of every successful conference is its theme—a unifying message that speakers deliver and attendees take away. This theme serves as a guiding principle, shaping the content and discussions throughout the event, and leaving participants with a key takeaway that enriches their understanding and fosters further exploration.

Full project outline on the Class Project︎︎︎

Anna Matuella :: process book on issuu

Ben Hoepner

Ahn Can (Monica)

Full project outline on the Class Project︎︎︎

The type workbook is a series of investigations, the content ranges from typographic studies to typesetting rules.

Learning to identify typefaces,  characteristics, and type classifications. And then teaching them to us. Students become the resident expert.

The principles of what makes a good layout or series of spreads are the same design principles when you design a brand story, website, motion/animation, etc

The challenge is to imagine, design, and produce the materials for a 2-day conference on a topic based on any

Professional Practice/ Portfolio

Development of a design portfolio. The course addresses the process of building a portfolio that meets professional standards and professional practices for designers.

Typographic Universe gives the design student an introduction to the world of type design. Designing type systematically with a focus on looking at, defining, and refining the interrelationships between forms.

Design for Good. Design Director. Students working, exploring, and expanding their skillsets to create change and impact the community.